instagram.com

Last checked 1d ago · 23 issues found

60Overall

52Speed

67SEO

92Security

30AI readiness

Check your own site

Speed 5 to fix

✕
Largest Contentful Paint
13.9 s
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✕
Total Blocking Time
630 ms
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Mobile performance score
52/100 on Google PageSpeed (mobile)
!
Reduce unused JavaScript
Potential saving about 6.9s
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Reduce unused CSS
Potential saving about 1.1s
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Avoid multiple page redirects
Potential saving about 0.8s
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Desktop performance score
77/100 on Google PageSpeed (desktop)
✓
Server response time
Homepage started responding in 396 ms.
✓
Cumulative Layout Shift
0.056

SEO 8 to fix

✕
One H1 heading
0 H1 tag(s) found.
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✕
Image alt text
2 of 2 images have no alt attribute.
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✕
Enough content on the page
1 words of visible text.
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✕
XML sitemap
No valid sitemap at https://www.instagram.com/sitemap/ig_places_sitemap.xml.gz.
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Title tag
"Instagram" (9 chars)
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Social share tags
Missing: og:description, og:type
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X (Twitter) card tags
No twitter:card tag, so links shared on X show without a large preview.
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Best practices
77/100 on Google Lighthouse
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Inner pages
Fewer than 2 inner pages could be read from the homepage links and sitemap, so only the homepage was graded.
✓
Homepage returns 200
HTTP 200
✓
Meta description
94 characters
✓
Canonical URL
https://www.instagram.com/
✓
Page can be indexed
No noindex directive.
✓
Language declared
lang="en"
✓
Mobile viewport
Viewport meta tag present.
✓
Short redirect chain
http://instagram.com/ takes 2 redirect(s): 301 → https://instagram.com/, 301 → https://www.instagram.com/
✓
Character encoding
Charset declared in the HTML.
✓
Favicon
Favicon found.
✓
www and non-www go to one address
instagram.com redirects to www.instagram.com.
✓
robots.txt
Found at /robots.txt.
✓
No broken internal links
Checked 0 internal links from the homepage.
✓
Accessibility
95/100 on Google Lighthouse

Security 2 to fix

✕
Referrer-Policy
No referrer-policy header.
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!
Cookies set securely
1 of 2 cookie(s) miss the Secure flag, or HttpOnly on a session cookie: csrftoken
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✓
Served over HTTPS
The homepage loads over HTTPS.
✓
HTTP redirects to HTTPS
http:// returns 301 to HTTPS.
✓
HSTS header
strict-transport-security: max-age=31536000; preload; includeSubDomains
✓
Content Security Policy
content-security-policy: default-src *.facebook.com *.fbcdn.net *.instagram.com blob:;script-src *.instagram.com static.cdninstagram.com z-p42-st
✓
Clickjacking protection
X-Frame-Options: DENY
✓
X-Content-Type-Options
x-content-type-options: nosniff
✓
Permissions-Policy
permissions-policy: accelerometer=(self "https://www.fbsbx.com"), attribution-reporting=(), autoplay=(), bluetooth=(), camera=(self "https:/
✓
No mixed content
All resources load over HTTPS.
✓
Server software not exposed
No software versions in response headers.
✓
SPF record (email spoofing)
v=spf1 include:facebookmail.com include:_spf.fb.com -all
✓
DMARC policy (email spoofing)
Policy is p=reject: v=DMARC1; p=reject; rua=mailto:a@dmarc.facebookmail.com; pct=100

AI readiness 8 to fix

✕
AI crawlers allowed in robots.txt
robots.txt blocks: gptbot, oai-searchbot, chatgpt-user, claudebot, perplexitybot, google-extended
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✕
Content readable without JavaScript
1 words in the raw HTML. Most AI crawlers don't run JavaScript.
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✕
Content split into headed sections
0 H2/H3 headings in the raw HTML. Answer engines lift passages section by section, using the heading to know what each one is about.
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✕
Structured data (schema.org)
No JSON-LD structured data.
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!
llms.txt file
No /llms.txt file.
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!
Answers real questions
No question-style headings or FAQ schema on the 1 page(s) read. AI answers are built from pages that state a question and answer it directly.
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!
Content shows when it was updated
No lastmod dates in the sitemap and no dateModified on the homepage, so crawlers can't tell how current the content is.
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!
Clear page summary
AI answers often reuse your title and meta description to describe you.
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NIST, MITRE and CISA citations resolve
No NIST, MITRE or CISA links found on the homepage and 0 linked content pages and posts. Only scored on sites that cite them.
✓
AI crawlers not blocked by firewall
Homepage loads for GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot.

Domain all good

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Domain age
Registered 2004-06-04 (22 years ago).
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Registrar
RegistrarSafe, LLC
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Hosting network
Facebook, Inc. (157.240.13.174)